CultX is a live wine marketplace where you can buy, sell and track fine wine at transparent market prices, with every bottle verified and stored in bond.


List your wine in minutes. Get paid within 5 working days.
Learn about how selling works →Found a wine you want to buy? Here’s what happens next, from placing your order to owning it in bond, with pricing explained at every step.



Browse 10,000+ wines by region, producer or vintage or search for a specific bottle.
View all wines →If you're new to wine investment, the Portfolio Builder will recommend a selection based on your budget and goals.
Build your starter portfolio for free →Every wine on CultX gives you two ways to buy. Pick the one that suits you.
Pay the lowest price any seller is asking and the wine is yours straight away. It moves into your account the moment you pay, ready to ship, vault or trade.
Name the price you'd pay and let the market come to you. Your bid sits live against every seller of that wine; if one accepts, or lowers their price to meet it, the trade completes at your price.
You get up to £250,000 of bidding headroom, so you can hold bids across as many wines as you like and only pay when one fills.
Every wine shows the lowest offer, the highest bid and the last trade, so you always know where the market is before you commit.
Once you've bought, you choose: have it delivered, or leave it with us.
Every wine you buy is held automatically in our professional wine storage facility, in perfect conditions, until you ask for delivery or sell it on.
Nothing to arrange, nothing to move.
Next-day delivery across England and Wales when you order before 11am. Door-to-door delivery to 33 US states within 2-3 weeks, cleared through our licensed importers with duty and tax quoted upfront. Weekly shipments to Hong Kong and fortnightly to Singapore. Custom delivery quotes for Europe and the rest of the world. One tap in your account.
Temperature and humidity controlled around the clock, insured at market value, every case inspected and photographed on arrival. Your first six months are free.
The wine appears in your portfolio the instant your purchase completes, with its location and storage details alongside it. Open your account at any time to see exactly what you own and where it is.
Because your wine stays in the facility, you can list it for sale on CultX the same day you buy it.
No movement, no delay, no extra cost.
The facility is tax-exempt, so duty and VAT are only charged when wine leaves for delivery.
Buy, hold and sell without paying either.
Simple, fair fees. Free to join, and you only pay when you trade.
★★★★★
Brilliant app for trading wine. Much lower selling commissions than competitors. Support staff are responsive and knowledgeable.
Absolutely. CultX is for anyone looking to buy fine wine, whether you’re building a collection, investing, or simply looking for a great bottle to drink. There are no minimum purchase requirements, and once you own a wine you can keep it securely stored in-bond, offer it for sale on CultX, or arrange delivery when you’re ready to enjoy it.
In-bond simply means the wine is stored in a regulated bonded warehouse, where UK Duty and VAT have not yet been paid. Keeping wine in bond provides secure, professional storage while helping to preserve its provenance and condition. Wines purchased on CultX are held in-bond as standard. You can leave them safely stored there for as long as you wish, or arrange delivery. If you choose delivery to a non-bonded UK address, the applicable Duty, VAT and delivery charges will be added.
CultX is a live marketplace, so buyers and sellers set their own prices. The Buy Now price is the lowest price currently offered by a seller, while the highest bid shows what another buyer is currently willing to pay. When those expectations differ, there can be a gap between the two. You don’t have to choose either price. You can place your own bid at the price you’re comfortable paying, or Buy Now if you want to secure the wine immediately.
Every wine available on CultX is subject to rigorous provenance and verification checks. Wines are sourced through trusted producers, négociants, merchants and collectors, and are professionally stored in-bond to protect their condition and provenance. When wine enters our storage network, its identity, condition and supporting documentation are checked before it can be made available on the platform, helping ensure you can buy with confidence.
List your wine on the UK's most active marketplace
If you bought through CultX it's already in verified storage and you can list it immediately. No paperwork, no transfer required.
Wine stored at another merchant can be listed on CultX, but it needs to be verified first. This protects every buyer on the marketplace.
You have two options when listing. Both show you live market data so you can make an informed decision.
Name the price you want. CultX shows you the current market price and recent trade history as a reference. Your listing appears in the marketplace and buyers can buy at your price or place a lower bid.
If there are active bids on your wine, you can accept the highest one immediately. The transaction completes the same day. No waiting, no negotiation.
Yes. You can add wines you already own to your CultX portfolio, including wines held with another professional storage provider. Wines must meet our storage, condition and provenance requirements before they can be made available for sale. Our team can help arrange the transfer into our UK bonded storage facility and guide you through the process.
You have two ways to sell. If there’s already a bid on your wine that you’re happy with, you can accept it for an immediate sale. Alternatively, you can list your wine for sale at your chosen price and wait for a buyer to match your offer. You remain in control of the price and can amend or remove an open offer at any time before it sells.
CultX gives you the market information you need to make an informed decision, including current bids and offers, market values and up to 10 years of historical pricing data. You can use this to assess the market before setting your own asking price, or accept an existing bid if you’re happy with the price available
Once a sale is confirmed, ownership of the wine transfers to the buyer and we take care of the transaction, so there’s no need to arrange delivery yourself. The applicable CultX transaction fee is deducted from the sale and the remaining proceeds are paid to you once the transaction has settled.




