“Champagne has outperformed both Gold and the FTSE 100 in recent times, and there’s no sign of demand slowing down. Christie’s wine and spirits auction saw a single bottle of Perrier-Jouët ‘Brut Millesimé’ sell for $56,769.”
The luxury icon. A celebration isn’t complete without Champagne, and investors have had plenty of reasons to pop bottles recently. Made in small quantities by the most prestigious houses, Champagne represents the best of the best - these qualities have consistently attracted investors and kicked off a rally that’s predicted to keep the party going.
Champagne has always seen positive overall performance, but returns have been especially strong over the past few years. In 2022 alone, Champagne achieved returns of 8.3%* from January to October.
CultX’s three standout Champagne wines in Q3 2022:
1. Cedric Bouchard, Roses de Jeanne Cote de Val Vilaine, 2018 +19.80%*
2. Egly-Ouriet, Brut Millesime Grand Cru, 2007 +19.50%*
3. Salon, Le Mesnil-sur-Oger Grand Cru, 2007 +18.0%*
*Performance averaged across a selection of approximately 1700 wines from the region.
Source: Pricing from Wine Searcher, as of 1 Oct 2022.
Investors have long been attracted to the well-known brands of Champagne like Dom Perignon, Taittinger, or Bollinger, but a strong contingent of smaller artisanal “Grower Champagnes” have caught the attention of investors.
These are our picks for the Grower Champagne producers to watch:
Jacques Selosse
One of the most famous Grower Champagne producers, Jacques Selosse Champagnes have consistently seen strong returns in recent years.
Egly-Ouriet
A great among Grower Champagne producers, Egly-Ouriet is often referred to as ‘Burgundy with bubbles.’ Like Burgundy, it’s exceptional in both quality and potential for appreciation.
Ulysse Collin
Made from a single variety grown on a single vineyard, Ulysse Collin epitomises the low-yield, high-quality production that characterises great Grower Champagne - and makes for great investments.
Champagne is synonymous with quality, and the best-known brands can often provide reliable returns. Large format bottles, like magnums, jeroboams and special editions, tend to be seen as more collectible.
Created in collaboration with artists or other creative luminaries to commemorate exceptional vintages or historic events, special edition bottles are often especially likely to appreciate - for both the craft of the bottle and the quality of the Champagne it contains.
But investing in Champagne is far more than brand recognition and opulent objets d’art - there are plenty of producers of Grower Champagne that could be the ones to watch. Grower Champagne is more terroir-focused, made only with the grapes from a producer’s own vineyard rather than sourced from multiple sites. The result is unique vintages - that have delivered strong returns in recent years.
With CultX, you can choose from iconic brands and up-and-coming Grower Champagnes and add the exact bottles you’d like to your portfolio.
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